In some decoration design companies and building materials and home furnishing markets I visited recently , I found that the biggest common point between the two is that the sellers strongly recommend their products, and the purpose is only one-to successfully trade in the shortest time. Some decoration companies even said that they did not understand many specific conditions of the house, hoping to sign the contract and pay the deposit first, and the rest will satisfy you. The vigorous publicity of the product and the apparently eager to profit rhetoric made the entire market filled with "exaggeration".

 

 

【Home Decoration】

 

Big companies don't negotiate prices. Small companies have more attractive loopholes.

 

After visiting some large-scale home improvement companies, it is found that the service attitude of the decoration design company staff is generally good, and the introduction of each content will be relatively detailed. Taking a 90-square-meter housing set for general decoration as an example, I found that the general company's quotation is about 50,000-70,000 yuan, mainly including kitchen and bathroom overall decoration, wall and floor tiles, door stones, overall kitchen cabinets, etc., including toilets and showers. , Faucets, floor drains, switch panels and other detailed settings, most of the company's hydropower transformation is also included in the previous budget, but the ceiling of the living room, etc. need to be extra expenditure according to different design. Relatively speaking, the quotations and inclusions of various items of large-scale decoration companies will have clear and detailed hard rules, and bargaining for commodities is basically impossible. The specific prices will also fluctuate according to the different brands of materials used, but there are basically no major discrepancies.

 

In interviews with some small decoration companies, the author found that many companies are particularly enthusiastic about the need for consumers to decorate their houses. Also taking the 90 square meters of medium decoration as an example, some small companies have offered 30,000 to 40,000 packages of materials, but let them be specific to the items included in the entire set of services, the staff began to be vague, even only Say the living room, bedroom, kitchen and bathroom, the rest of the specific details are unclear, and said that the contract can be signed first, and the specific situation will be discussed later; there are also companies that do not want to specify the entire set of decoration with the pretext that the house has not been measured and cannot be specifically stated. The details included. "Pay the deposit first and then set the details" has become a strange but not uncommon state. Of course, most consumers do not accept this kind of decoration that looks attractive but not reliable.

 

Some industry insiders said that generally well-known and large-scale decoration companies will have a zero-additional commitment to consumers in the later period, while some weaker companies will use consumers' psychology of pursuing the complete decoration effect, leaking in the contract Reporting items, kitchen and bathroom waterproofing fees, garbage disposal fees, water and electricity renovation fees, and even ground leveling fees, door repair fees ... The more nuanced, the more unpredictable. Therefore, there are also consumer jokes that they are not afraid of high budget quotations in the early period, and are afraid of the endless additions in the later period.

 

【Furniture】

 

Brand effect prices soared in high-end villages

 

Entering the furniture market, the dazzling array of commodities is enough to make consumers dazzled. Under the appropriate lights of the market, it seems that all furniture shines. Many people in the question of some consumers said that they are now more willing to focus on furniture brands than to use less money to buy cheaper furniture of lower quality than to buy lesson furniture. In the context of "not bad money" of most consumers, many more well-known brands are more and more sought after, which also makes another "more expensive is better" consumer psychology appears, making many brands The price of the same type of goods keeps rising, similar furniture has different prices under different brands, and the selling price of some goods is even far from its own value. Blindly following and blindly pursuing high-end brands will inevitably drive up market prices, and the furniture you buy may not really suit your housing.

 

And derived from the high-end furniture brand at the same time, it is a brand that is almost the same in appearance. Most of the cottage brands are different from the original brand name, and the style and color of the furniture are no different from some high-end brands, but the price is lower than the original brand. The quality must be the same. But for some uninformed consumers, they have no understanding of some furniture brands, so the appearance of high imitation furniture will make them believe it is true, I don't know how to choose.

 

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