The future development trends of doors and windows industry

The future development trends of doors and windows industry

In recent years, the real estate market has continued to prosper, and its downstream construction industry has also become increasingly popular. The door and window industry will present the following six trends in the next decade.

On the basis of quantitative calculations, the construction industry has become China’s consumption hotspot and economic growth point. Domestic demand will gradually increase. Under the drive of the Western Development, the revitalization of the Northeast, the transformation of various cities, and the construction of new cities, the total aluminum doors and windows market Will continue to maintain growth.

To form a market structure dominated by large-scale enterprises and assisted by small and medium-sized enterprises At present, the door and window industry has formed a technological innovation system represented by more than 100 large-scale enterprises and more than 50 key enterprises with over 100 million yuan in output value. The industrial output value of these large-scale backbone enterprises accounted for about 50% of the total industrial output value of the industry. In the national key projects, image projects of large and medium-sized cities, urban landmark buildings, foreign-funded projects, and foreign engineering construction, the entire industry was established. A good market image has become the main force in the industry's technological innovation, brand excellence, and market development.

Changes in product structure The market share of aluminum alloy doors and windows in the building doors and windows market will remain at more than 55%, and the product structure will change significantly. Affected by the national building energy conservation policy and energy crisis, the proportion of energy-saving and environmental-friendly aluminum alloy doors and windows will be greatly improved.

Low carbon and environmental protection become the premise of development With the arrival of a well-to-do life, consumers are increasingly demanding their own living environment. Green consumption has become the dominant concept of the leading construction consumer market, and green consumption has brought tremendous green business opportunities. Therefore, to meet the needs of green consumption and develop high-performance, high-tech ecological buildings and doors and windows, we must not only consider the effects of building exteriors, the basic physical properties of doors and windows, and the cost, but also the overall design of curtain walls and doors and the ecological environment. Hanging hooks can have good performance for the construction of doors and windows, reduce pollution to the environment, and create a comfortable environment for people.

The products are becoming more and more competitive. The competition in the aluminum doors and windows market is fiercer. As the doors and windows industry has entered a stage of initial maturation, the degree of competition is fierce, resulting in the current decline in the profits of various companies. The building doors and windows market is becoming more and more abundant, forming a diversified market structure consisting mainly of aluminum, plastic, wood, and steel. The application of new materials and new technologies will lead to more new products, aluminum doors and windows, curtain wall products and other industries. In comparison, the product has little difference and the competition is more intense.

The capital turnover of small and medium-sized enterprises is hampered by the country’s macroeconomic policy restraint, bank credit crunch, and bank interest rate increase leading to a vicious competitive environment. As the state requires all construction units to provide migrant workers with wage deposits, increasing the construction unit's replenishment, objectively occupies part of the cash flow, the company's cash flow rate is reduced, increasing the difficulty of corporate cash flow.

On the one hand, large-scale doors and windows enterprises can increase the possibility of obtaining larger projects, and SME development is relatively difficult; on the other hand, small and medium-sized windows and doors enterprises can also combine their own advantages to find “short-term fast” projects and increase the speed of capital turnover.

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